Tesla

Description

For this paper you must respond to the questions below. Make sure to answer each question with substantial analysis. Avoid direct quoting of the article and write your analysis in your own words.  Use the attached Tesla article to read the case. Use the attached Innovation Strategy file to respond to the questions.  1. Using the industry life cycle model, elaborate on the stage of the life cycle that the car industry was in prior to Tesla’s entry. How was Tesla able to enter this industry? What competitive advantages has it created along the way? 2. What does Tesla need to do to “cross the chasm” and become a mainstream player in the car industry? What are likely to be the key sources of resistance (consumer/supplier/distribution/etc) that it will encounter, and how can it overcome them? 3. Specify three key strategies that Tesla needs to implement to stay ahead of the competition and ensure its viability in the long run.