BrockU Preparation and Evaluation The Challenges of Growth you need to look the case 13.2 the ‘Captivate Networks’ case ,which you can find at the end of t

BrockU Preparation and Evaluation The Challenges of Growth you need to look the case 13.2 the ‘Captivate Networks’ case ,which you can find at the end of the handout uploaded on Sakai: “Preparing for and Evaluating the Challenges of Growth (Winter 2019).pdf” and Select three key concepts covered in the chapter 13(Preparing for and Evaluating the Challenges of Growth ) and explain how these concepts can be applied to the case (10 lines per concept à 30 lines in total) Entrepreneurial Finance:
Managerial Aspects of
Firm Growth
Managing Growth
It’s important for a business owner to know the stages of growth, along
with the unique opportunities and challenges that each stage entails.
Appreciate the Nature of Business Growth
Important Realities
• Not all businesses have the
potential to be aggressive
growth firms.
• A business can grow too
• Business success doesn’t
always scale.
Stay Committed to a Core Strategy
• It is important that a business
not lose sight of its core
strategy as it prepares to
• If a business becomes
distracted or starts pursuing
every opportunity for growth
that’s its presented, it can
easily stray into areas where
its at a disadvantage.
Reasons for Growth
Reason for Growth
Economics of
Occur when increasing production lowers
the average cost of each unit produced.
Economics of
Occur when the scope (or range) of a firm’s
operations creates efficiencies.
Reasons for Growth
Reason for Growth
Occurs when a firm holds the number one or
the number two position in an industry or
niche market in terms of sales volume.
Power, and
Larger businesses usually have more
influence and power than smaller firms.
Reasons for Growth
Reason for Growth
the Growth of
Key Customers
Sometimes firms are compelling to grow to
accommodate the growth of a key customer.
Attract and
Retain Talented
Growth is a firm’s primary mechanism to
generate promotional opportunities for
Long-term Challenges of Growing a Firm
• A Firm’s Administrative Framework
– A firm’s administrative framework consists of two kinds of
services that are important to firm growth.
• Entrepreneurial services generate new market, product, and service
ideas, while managerial services administer the routine functions of
the firm and facilitate the profitable execution of new opportunities.
• New product and service ideas require substantial managerial
services (or managerial capacity) to be successfully implemented.
• This is a complex problem because if a firm has insufficient
managerial services to properly implement its new product and
service ideas, it can’t grow.
Long-term Challenges of Growing a Firm
• A Firm’s Administrative Framework (continued)
• The reason a firm can’t quickly increase its managerial services (to
take advantage of new product or service ideas) is that it is
expensive to hire new employees, it takes time for new hires to be
socialized into the culture of a firm, and it takes time for new
employees to acquire firm-specific skills and establish trusting
relationships with other members of the firm.
• When a firm’s managerial resources are insufficient to take
advantage of its new product and service opportunities, the
subsequent bottleneck is referred to as the managerial capacity
Long-term Challenges of Growing a Firm
• Additional Challenges
– As a firm grows, it is faced with the dual challenges of
adverse selection and moral hazard.
• Adverse selection means that as the number of employees a firm
needs increases, it becomes increasingly difficult for the firm to
find the right employees, place them in appropriate positions, and
provide adequate supervision.
• Moral hazard means that as a firm grows and adds personnel, the
new hires typically do not have the same ownership incentives as
the original founders, so the new hires may not be as motivated as
the founders to put in long hours and may even try to avoid hard
Managerial Capacity Problem
Day-to-Day Challenges of Growing a Firm
Day-to-Day Challenges of Growing a Firm
Cash Flow
A firm requires an increasing amount of cash
as it grows.
Price Stability
If growth comes at the expense of a
competitor’s market share, a price war could
Day-to-Day Challenges of Growing a Firm
An increase in firm activity can result in
quality control issues if a firm is not able to
increase its resources to handle the extra work
Capital constraints are an ever-present
problem for growing firms

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