Description
Select Any firm/Organization (Amazon, Google, Uber, Air B&B, Facebook, Apple, etc.) of your choice (Feel free to collect information from the internet, textbook, Journal paper, etc.) Focus on any technology of your choice (Cloud computing, Big Data, Mobile computing, IoT) A. Case Study (20%) 1) Background 1.1) Firm’s Industry 1.2) Firm History 2) Challenges facing the firm 2.1) Challenges from industry environment 2.2) Firm-specific challenges B) Technology (Chose anyone/ multiple technology discussed above) (30%) 3.1) Technology options considered if any choice should be made 3.2) Basis for selection 4) Strategy 4.1) Strategic options considered 4.2) Basis for selection 5) Metrics for success C) Economic Analysis (25% of grading) 6.1) Cost/Benefit Analysis (of Strategic Options and Specific Actions) 6.2) RoE (Return on Investment) 7) Recommendation 7.1) How to proceed 7.2) How to measure success 7.3) How to most effectively use the technology 7.4) Other strategic or business changes 8) Bibliography -The rest of grading will be based on: How interesting the topic area is in its relevance to the Management of Information (MIS) / Technological Innovation (15%) The quality of the presentation in its Power-point formats (10%)
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