Patagonia Case Study Analysis

Description

This case looks at the success story of Patagonia, and raises the question of compatibility  between the seemingly incongruent goals of sustainability and profit. The primary purpose of  this case is to understand differences in business models between organizations within an  industry, and how sustainability has become a form of competitive advantage.  9. Evaluate Patagonia’s business model. How important to the business is its environmental  position? How would Patagonia’s business model differ if it were publicly held?  10. Discuss the sustainability of Patagonia’s business model. What are the strengths and  weaknesses that will allow it thrive or cause a threat to their performance long-term? Can their  strategy “travel” to other industries or to companies with different governance structures?