The CEOs need to create a new Mission, Vision, and Values statement for the merged company. They have asked you to work with them on this project. They will create a presentation that will be communicated to all employees. The presentation will help to support unity in the merged company.

Review the scenario for this course, and in 5–7-slide PowerPoint presentation, please address the following:

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  • Write a mission statement for the new company, and analyze how it helps to serve customers.
  • Write a vision statement for the new company, and analyze how it guides leaders.
  • Write a values statement for the new company, and analyze how it shapes employee behavior.
  • How should the CEOs communicate the statements to establish alignment across the merged organization?

5 slides (+ title and reference slides); Speaker notes of 200–250 words per slide

Phyllis Mugure

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